Why are major third-party games constantly skipping Xbox?

Over the past decade, the video game industry has grown by leaps and bounds. In 2012, video games generated an estimated $63.3 billion in revenue worldwide, and current projections call for 2022 to close at $197.0 billion. With this increased earning potential comes amplified investment from industry figures. PlayStation, Nintendo and Xbox want bigger slices of this hugely lucrative pie.

While these legacy platform owners and passionate fans celebrate the importance of compelling exclusive exclusive titles, history shows that many third-party games are the biggest year-over-year profit drivers. Call of Duty, Madden, FIFA, Grand Theft Auto and other behemoths frequently dominate the sales charts. When it comes to undeniable financial workhorses, Microsoft has ensured consistent content. However, there are apparent gaps in the platform’s third-party support.

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